Spring Hotels

#BestYearEver

Sorry, we maintained the profile of the hotel group, even while it was having to close its doors because of the health crisis.
Not sorry.

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Brief

Sorry, Spring Hotels was looking for a campaign that would raise its profile in five different countries in order to maintain its market position, even when the business of welcoming guests had come to a temporary standstill.

Challenge

To energize a market like tourism at a time of maximum "paralysis", and to create a distinctive campaign for a broad range of target audiences.

Solution

We created the #BestYearEver concept, a platform in which the hotel group invites its audience to "give 2020 the second chance it deserves". A hopeful message with international scope, and a calendar of unique events and celebrations organized by celebrities from across Europe.

View A nuestro ritmo se vive mejor
by Dorada Pilsen

We are always looking forward to new challenges anywhere in the world, do you have something for us?

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Madrid
Calle de Gravina, 21, Bajo 3
28004

Canary Islands
C/ Costa y Grijalba 17
38004 – Santa Cruz de Tenerife

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Spring Hotels

#BestYearEver

Sorry, we maintained the profile of the hotel group, even while it was having to close its doors because of the health crisis.
Not sorry.

Play Video

Brief

Sorry, Spring Hotels was looking for a campaign that would raise its profile in five different countries in order to maintain its market position, even when the business of welcoming guests had come to a temporary standstill.

Challenge

To energize a market like tourism at a time of maximum "paralysis", and to create a distinctive campaign for a broad range of target audiences.

Solution

We created the #BestYearEver concept, a platform in which the hotel group invites its audience to "give 2020 the second chance it deserves". A hopeful message with international scope, and a calendar of unique events and celebrations organized by celebrities from across Europe.

View A nuestro ritmo se vive mejor
by Dorada Pilsen

We are always looking forward to new challenges anywhere in the world, do you have something for us?

Works

Family

Services

Blog

Contact

Our products:

Member of:

© 2024 FLECHER.Co – Legal Notice – Privacy Policy – Cookies Policy

Works

Family

Services

Blog

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Briefing of Love

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We are always looking forward to new challenges anywhere in the world, do you have something for us?

Spring Hotels

#BestYearEver

Sorry, we maintained the profile of the hotel group, even while it was having to close its doors because of the health crisis.Not sorry.

Brief

Sorry, Spring Hotels was looking for a campaign that would raise its profile in five different countries in order to maintain its market position, even when the business of welcoming guests had come to a temporary standstill.

Challenge

To energize a market like tourism at a time of maximum "paralysis", and to create a distinctive campaign for a broad range of target audiences.

Solution

We created the #BestYearEver concept, a platform in which the hotel group invites its audience to "give 2020 the second chance it deserves". A hopeful message with international scope, and a calendar of unique events and celebrations organized by celebrities from across Europe.

We are always looking forward to new challenges anywhere in the world, do you have something for us?

Our products:

Member of:

© 2024 FLECHER.Co – Legal Notice – Privacy Policy – Cookies Policy

Sign up for our Newsletter

We are always looking forward to new challenges anywhere in the world, do you have something for us?

Sorry, we maintained the profile of the hotel group, even while it was having to close its doors because of the health crisis.
Not sorry.